A client coming under huge pressure to produce three ‘real stories’ about people facing various medical problems turned to us when their client had rejected all their earlier submissions. Just a few days later and the client was smiling once again. We were delighted to have been able to help.

If you would like to talk to us about any piece of written work for print or online media, please contact either Suzi or David on 01444-811292.

David has been working with IMS Health who provide comprehensive market intelligence about the pharmaceutical market. Articles and white papers about medicines adherence, primary care organisations and new commercial models have all been penned.

Our long-standing association with the wonderful London Women’s Clinic continues as we help them with the latest edition of Ova magazine and a new website about egg-sharing. In the early 1990s egg-sharing was a controversial idea with many critics. Today it is not only recognized in law, but is becoming more popular as a way of enabling people to afford IVF treatment whilst benefiting other women at the same time. You can find out more about the London Women’s Clinic at: www.londonwomensclinic.co.uk.

Work has also started on the first of three new websites for patients. The work has particular resonance with David as the first new website is about psoriasis. David’s father suffered badly with the condition and his cousin has recently been diagnosed with the rare psoriatic arthritis both of which we will be writing about.

We were particularly pleased when we took a call from a London based PR agency who – like ourselves – has a passion for healthcare. The assignment promised to be massive: a 12,000 word report on a vital but often overlooked healthcare topic. Work started. The brief was excellent. Then bang – two weeks in and the agency received a call from their UK based pharmaceutical client to say that the work had to stop because the US parent had recently produced a very similar piece. ‘Gee shucks!’ (or similar!) We end on a bright note though…they not only paid us for our work but paid us almost before the ink was dry on our invoice.